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entrepreneurship

Entrepreneurship

10 No Regrets Ways To Make Your Small Business Look Big Time

Remember when you were young and you had to face off the school bully by pretending to be brave? That did the trick, didn’t it? It got the bully to back down and earned you the respect of your playground mates. Yessss, it works. (Well, most of the time). The funny thing is, when you fast forward 20 years, the same concept applies in the business world. Touche, right?

Making your business look big when you’re actually a struggling up-comer will provide you with increased credibility in the eyes of consumers and therefore give you the opening you need to grow your business. The only problem, however, is how to go about making your business look big without running the risk of consumers getting wind of your bluff. Ha!

There are heaps of “fake it until you make it” charlatans around, but this post isn’t about becoming a conman, LOL. It’s basically a roundup of 10 safe and successful tactics you can use to make your business appear bigger than it really is when you already have the proper processes and products in place. I applied several of these tactics when I was a budding entrepreneur which helped me grow the You! Lingerie brand to where it is today, one of the leading brands of nursing and maternity intimates world wide.

 

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Entrepreneurship

Put On Your Big Girl Boots & Deal With It: Bootstrapping Baby & 4 Common Misconceptions

You’ve got to admit, these babes look pretty badass, don’t they?!? Like they are ready to kick some major a$$… fearing nothing… ready to get down and dirty… ready to win. If you know anything about me, then you will understand why I am drooling all over this, but I digress, let’s get to straight to business.  So what is bootstrapping anyways?

I don’t know about you, but many of us were not born with silver spoons in our mouths with trust funds or super rich parental units that are ready to dole out some serious moola (aka $$$) to help launch our potential million dollar business ideas.

 

I would venture out to say that funding is the #1 deterrent for why most entrepreneurs are unable to get their start up off the ground. Where is the money? SHOW ME THE MONEY (insert my best Jerry Maguire rendition here). So, needless to say, this is one of the first critical decisions you’d have to make, whether to seek outside funding through venture capital investors or to self fund (aka rely on your personal savings, beg and borrow money from friends and family, max out your credit cards and sometimes, extreme yes.. you may have to go live at home with your parents).

 

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